Public Education
Track outreach in a way that supports annual reporting.
MS4 public education tracking for Phase II programs. Structured records for every event, mailer, school program, social campaign, and partner activity, with the audience segment, channel, topic, and reach methodology already in the right shape for the annual report. MCM 1 stops being a year-end reconstruction project.
01 · The activity record
Structured fields that match what the permit asks for.
The MCM 1 conversation with a state agency reviewer is rarely about whether the program did outreach. It is about whether the records can show the audience reached, the topic covered, the channel used, and the methodology behind the reach number. NPDESTracker captures all of that as structured fields on a single activity record, so an annual-report rollup is a query, not a year of email archeology.
- Audience segment (residents, businesses, contractors, schools, agency staff)
- Outreach topic (illicit discharge, BMP awareness, post-construction maintenance, pet waste, vehicle washing, other)
- Outreach channel (mailer, social, public event, school program, partner channel, broadcast)
- Material or campaign name
- Language and accessibility notes
- Partner organization where applicable
- Reach methodology (impressions, attendance, materials distributed, hand-counted)
- Date range and reporting period
- Evidence attachments: photos, flyers, screenshots, signed sign-in sheets
02 · Reporting-period dashboard
See where the program stands without rebuilding the spreadsheet.
A program-level dashboard shows the year so far. Total events, total reach, breakdowns by audience segment, breakdowns by topic, breakdowns by channel, and the records flagged for missing data. The same view a coordinator wants in March is the view they get any time during the year.
- Total events and total reach for the reporting period
- Audience-segment breakdown
- Topic mix across the year
- Channel mix and partner contributions
- Records flagged for missing audience-segment, channel, or reach data
CSV export at any time, in case the program also needs the data inside a separate procurement or grant report. Standard format, clean column headers, no proprietary lock-in.
03 · Feeds MCM 1 reporting
Outreach records become the annual report.
The MCM 1 section of the annual report reads from these activity records directly. Counts come from records, not from a number you type in. Linked evidence stays attached so a state agency reviewer can verify any line. Detailed in the reporting page.
- Each activity record is permit-aligned and tagged to MCM 1
- Counts roll up automatically into the MCM 1 section of the annual report
- Narrative answers reference the activity records that support them
- Linked evidence stays attached for audit review
04 · Honest scope
What public education tracking does and does not do.
NPDESTracker structures the records, holds the evidence, and rolls them up into the annual report. It does not run your campaigns, design your materials, or measure media-buy effectiveness. It is a compliance-record system that makes MCM 1 documentation defensible.
The product also does not auto-submit to your state agency. The annual report assembles from these records and exports as a print-friendly preview that you save as PDF and submit through your agency's channel. Detailed in how reporting works.
Further reading
- Product Annual reporting: every number linked to a record, with print-friendly preview
- Product Public participation tracking for MCM 2: meetings, comment periods, volunteer events
- Blog MS4 annual report checklist for Western Washington Phase II permittees
- Permit Washington Phase II MS4 software, built for Western Washington permittees
See it on sample data.
Open the demo and walk through outreach activity records on a sample MS4 program. Browse-only, sample data, no signup. Not every module is in the public preview; reach out for a guided walkthrough of the rest.